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Madame Alexander Doll company Wins Dr. Toy's 2015 Best Classic Award!

                                          Yet another reason why I love this company!



"THE MADAME ALEXANDER DOLL COMPANY WINS DR. TOY’S 2015 “BEST CLASSIC” TOY AWARD FOR FAN FAVORITE, MY FIRST POWDER PINK BABY GIRL DOLL

(April 17, 2015) New York, NY – Madame Alexander is awarded its newest accolade, adding to its roster of prestigious toy awards!

     Madame Alexander My First Powder Pink Baby Girl Doll, $29.95
Soft and cuddly, this 12-inch, powder pink, plush baby doll is a must-have for all new babies! The perfect first baby doll, easy for little hands to hold and cuddle.  SKU: 46670, Ages Newborn 0+

     “Nothing is more fascinating to babies, than other babies. These soft, cuddly First Baby Dolls are easy for a baby to squeeze, and they are easy to wash. They're irresistible, and safe for even the tiniest infants. One of the favorites is the Baby Powder Pink doll that was introduced in 2007. This doll has been captivating babies’ attention for nine years. It is designed with a soft, huggable body, a vinyl head, and a sweet face that will enchant the very young.”
      -The Dr. Toy Team

     Madame Alexander’s My First Baby Girl doll is available through Madame Alexander’s extensive retail distribution channels, as well as online at www.madamealexander.com.


                                 About the Dr. Toy “Best Classic” Award
     Stevanne Auerbach, Ph.D., known as Dr. Toy®, has been tracking trends in the toy business for more than 30 years. In the just released Dr. Toy’s Best Classic Toys for 2015, the search extended across the entire toy industry to find classic toys that fit the criteria for fun, skill building, and high play value. The Dr. Toy Team with Jennie Ito, Ph.D., carefully evaluates to select the best products. Drs. Auerbach and Ito agree, “Classic toys are enduring and have many important benefits. They encourage the child’s interaction, involvement and are truly child-powered.”

     “Classic toys,” Dr. Toy says, reflecting back to her own youth, “are toys you return to from your own childhood…the traditional toys that endure and continue to stimulate play.”

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